In The News | GumGum | Press & Media Coverage

Press Releases

Online Casino Betty Drives 12% Uplift in Brand Awareness with Attentive Lift, Outperforming Standard Exposure by 4 Points

GumGum Launches Mindset Agent, Bringing AI-Powered Brief-to-Segment Activation to Advertisers

RWE Boosts Engagement by 454% with GumGum’s AI-Powered Contextual Campaign

Global adtech player GumGum expands into France with its innovative Mindset Graph™ technology

GumGum And Unerry, Inc Announce Collaboration To Verify In-Store Visits After Ad Exposure

Archer Drives Double-Digit Lift in Brand Awareness and Purchase Intent with GumGum CTV Pause Ads

Xandr Will Be the First Major DSP To Offer Verity™, GumGum’s Accredited Contextual Targeting and Brand Safety Technology

When it comes to ad targeting, contextual intelligence is changing the game

Vodafone leverages GumGum’s contextual intelligence platform to increase purchase intent around Samsung Galaxy Z Flip3

Press Mentions

WPP Media Launches New Sports Practice While Ad Dollars Soar for Big Games

A mindset-led approach to World Cup campaigns will pay dividends

GumGum Reveals The Land Down Under To Be A Strong ‘Growth Market’ For Contextual Ads

Archer Goes Brand Building To Protect Its Place On Grocery Shelves

From context to commerce: GumGum’s next chapter takes shape

Online advertising: American adtech company GumGum arrives in France

GumGum's Travis O'Neil on the Mindset Graph & Relevancy Spaces

Why mindset, not reach, will decide the 2026 FIFA World Cup winners for brands

AI is transforming advertising. Just not where it matters.